If money didn’t exist, but you still needed to work, what would you do?

I’m guessing that your answer is that thing that you’ve always wanted to do. That thing that you would do – even for free.

And free doesn’t always mean that it has no value.

If you care so much about doing that thing that you’d do it without being paid, then it’s probably going to create tremendous value for both you and the people that it’s for.

An attention to quality is going to pay out dividends in more ways than one.


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