Influencer. We say it as if it’s a bad thing.

A modern definition of influencer: someone who does a very good job at convincing someone else that the path to happiness and wealth is found by posting stuff on social media.

Your favorite rapper influences you. Your favorite guitarist influences you.

I wish we could say the word influencer without walking on eggshells.

Pick any artist. That artist hyperlinks to another artist. That artist hyperlinks to another, and so on. Animal Collective’s music still carries remnants of Grateful Dead plus Pavement plus Beach Boys. Influenced means nodding to what came before.

“I wanna be like that.”

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