Craig on Numbers

Here’s graphic designer and Wednesday enthusiast Craig Burgess on how a fixation on views and likes does nothing but suffocate your creativity.

When you’re obsessed with views, likes, and clicks, your creativity suffers immensely; your work becomes formulaic, predictable, and artificial.

By far the most dangerous thing an internet creator could do: ignore one’s own artistic values and create stuff only to satisfy the algorithm designed by programmers hired to write algorithms.

Creativity is synonymous with self-awareness, curiosity, a “scratch your own itch” attitude. Satisfying the algorithm, making Content to Make Number Go Up…requires none of that. Ignore aesthetics and topics that interest you, and you’re good to go.

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