I’d rather be the guy who people look to and say, “how the hell did this idiot get so successful?” The brightest example of this is Joe Rogan. A lot of people scorn Joe Rogan. I get it. He’s an idiot. And he’s successful. Put two and two together and you get what drives many … Continue reading Why I love Joe
Author: penguin latte
Start with What
Start with Why is a really bad idea. Start with why? Does anyone ever ask “gee I wonder *why* they’re selling this to me”? No! They want to know what the hell it is! Is it a shirt? A bomb? A toaster? What the hell is it? No one walks into Starbucks and says “why … Continue reading Start with What
Paul on The Floor #2: TWITTER PORN
In this episode I sit on the floor and rant about porn and the monoculture of wannabe thought-leaders. I promise the two are related somehow. Warning: I get “icky.” If “icky” isn’t your thing go ahead and skip this one. Sorry, mom. Paul on The Floor is a totally unedited podcast where I literally just … Continue reading Paul on The Floor #2: TWITTER PORN
Metrics don’t measure the things that truly matter
My favorite thing about creator Twitter are all the people who’ve taken time out of their busy day to to help me succeed, who’ve given me feedback on my work and priceless advice on selling my skills. For me, Twitter has never been about amassing a crazy amount of followers. At the time I’m writing … Continue reading Metrics don’t measure the things that truly matter
Creative Anarchy: Be the freak you want to see
In the world of creativity, it’s you versus the establishment of well-meaning, thoughtful creators doing their own thing. But that’s the thing. The most popular creators are doing their own thing. Don’t do their thing. Do yours. No matter how effective their “content strategy,” do not replicate it. Do not tweet as they tweet. Do … Continue reading Creative Anarchy: Be the freak you want to see
Paul on The Floor #1: I Hate Content
Actual photo of me Are you sick of content, or what my buddy Craig calls “C*ntent”? Me too. In this pilot episode of Paul on The Floor, I rant about C*ntent and why satire might be the only form of communication I understand. Paul on The Floor is a totally unedited podcast where I literally … Continue reading Paul on The Floor #1: I Hate Content
Art can’t save you from a burning building
Art can’t save you from a burning building. Art can’t save you from drowning or being stabbed by a hippie. Art saves you from hopelessness, from nihilism and despair. Although they wouldn’t think of themselves this way, great comedians, musicians, writers and artists save you, however momentarily, from quiet suffering. Put on your favorite record … Continue reading Art can’t save you from a burning building
Live by your values, but don’t force them onto other people.
One of my values in life is never to succumb to mass hysteria, panic, and fear. I wish more people lived like this, but it’s not my job to force everyone to adopt my values. I don’t like complying with stupid rules. To live as I live is a very stupid rule. As soon as … Continue reading Live by your values, but don’t force them onto other people.
Dealing with assholes
This is something they’ll never teach you in school. Adults can be assholes in ways more pernicious than kids. Kids bully with their fists, adults bully with their caustic, snarky, condescending remarks. Throughout life you will meet people who gain satisfaction at the expense of your feelings. They’ll belittle you, and when you call them … Continue reading Dealing with assholes
Ripping yourself off
Competence, synonymous with expensive. Average, synonymous with cheap. If you sell yourself for less than you’re worth, you’re ripping yourself off. Improve your skills, improve your rates.
Paul LeCrone 