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How To Become Self-Employed Without Quitting Your Day-Job

A useful way to think of yourself is to think of yourself as someone who’s self-employed. You’ve actually always been self-employed. But nobody ever told you. It’s like breathing. You’re aware of your breathing after you’ve been reminded of it. This isn’t about quitting your day job to start a company. This is an exercise […]

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Memories or memoirs?

If you’re the one walking their dog, repairing their laptop, curating their drink menu, or designing their website, make your clients a part of the story of your work. If you’ve created the product because the product really does benefit you, make your customers a part of the story of your product. This happens even […]

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